Did you see your colleague quoted in the news? Why are reporters calling them and not you? The answer could be that reporters call the people they know. They don’t call a compliance professional they never heard of. Therefore, it is critical to learn how to introduce yourself to the media as a source for comment.
When you get a call from a reporter, do you know how to make yourself more quotable and memorable? Are you ready to comment on a compliance issue in the news or explain how a change in regulation will affect operations?
Reporters are looking for more women sources; will you be the one they interview?
Janet L. Falk, Ph.D., Chief Strategist, Falk Communications and Research, presents the mechanics for connecting with and talking to the media.
WHAT YOU’LL LEARN
- How to introduce yourself to reporters
- How to find their email addresses
- How to prepare for an interview
- How to be quotable and memorable